Be Ahead of the Curve: Pre-Registration for Cultivate’25

The 2025 conference will take place July 12-15 in Columbus, OH

COLUMBUS, OH – (February 10, 2025) – AmericanHort is pleased to announce Cultivate’25 will be held July 12-15, 2025, at the Greater Columbus Convention Center in Columbus, OH.

Educational sessions will begin alongside industry production tours and hands-on workshops on Saturday July 12. Trade show hours begin on Sunday July 13. Visit AmericanHort.org/Cultivate for more details about Cultivate’25.

“Cultivate is where the horticulture industry comes together each summer to connect, learn, and grow. Whether you’re here to explore groundbreaking new plant or new product innovations, gain insights from industry leaders, or strengthen business relationships, this is the event to drive your success,” said Ken Fisher, AmericanHort President and CEO.

The conference Pre-Registration period opens today, February 10, and closes on February 21, 5 PM ET. Register any time during this two-week period for the best selection and price for hotel accommodation. Based on membership and exhibitor status, those who register during the Pre-Registration period are assigned a hotel reservation day during the week of March 3 prior to general registration opening on March 11. Maritz Global Events is the exclusive official housing and registration partner for this year’s conference.

All-Access Pass registration is $349 and Expo Only registration is $35 per AmericanHort member and is good for all three days of the trade show and four days of the conference. Cultivate’25 registration prices are in effect until June 18, after which fees increase. A select number of Cultivate’25 education programs will be available via on-demand after the conference, priced at $99 for All-Access passholders, and $369 for Expo Plus passholders or AmericanHort member non-Cultivate attendees.

New this year will be dedicated educational programs conducted in Spanish. These sessions are designed to equip leaders and managers with the tools needed to effectively support, communicate with, and empower their Spanish-speaking teams for greater workplace success.

Be part of the industry’s premier event. Secure your spot during pre-registration at AmericanHort.org/Cultivate and start planning your Cultivate’25 experience by downloading the Cultivate’25 app, available on both the iOS and Google Play stores. The app lists all exhibitors, education sessions, and scheduled conference events.

About AmericanHort

Green industry businesses perform better, grow faster, and prepare for the future as a member of AmericanHort, the green industry’s leading association. With a rich history of serving horticultural professionals, AmericanHort supports 18,000 members and affiliated businesses that include breeders, greenhouse and nursery growers, garden retailers, distributors, interior and exterior landscape professionals, florists, students, educators, researchers, manufacturers, and all of those who are part of the industry market chain. The horticulture industry’s production, wholesale, retail, and landscape service components have annual sales of $346 billion, and sustain over 2.3 million full- and part-time jobs. AmericanHort works to impact the growth, performance, and successful future for the industry through advocacy, research, education, and advancing industry standards.

About Cultivate

Cultivate is the national industry event hosted by AmericanHort every July in Columbus, Ohio. This year Cultivate’25 is July 12-15, 2025. Cultivate gathers the entire industry supply chain in one place for four days of professional development and robust business opportunities with an industry-leading trade show, world-class educational sessions, and plentiful networking opportunities.