Why & How to Power Up Email Marketing for Ecommerce Success
Katie Elzer-Peters, The Garden of Words, LLC Want to knock it out of the park this year with your Ecommerce website? If you do nothing else, power up your email marketing program. Why? Well, because a) email has a high ROI and b) you control your email list. You don’t control Facebook, Instagram, or other […]
2021 Consumer Gardening Trends Replay
It’s been a while since the 2021 Trends Report was first unveiled at Cultivate’20 Virtual so we are excited to have Katie Dubow, CEO of Garden Media Group, back to refresh our memories at this live playing of the session recording and live Q&A. In this simulcast, Katie will review the 2021 trends, explain what […]
The Pandemic and Worker Mental Illness
Richard D. Alaniz, Partner at Alaniz Law & Associates According to the National Alliance on Mental Health, 43.8 million people experience mental health issues in any given year. Approximately 10 million experience a “serious mental illness.” The estimated economic cost from mental illness was estimated to be more than $100 billion per year. Those circumstances […]
AmericanHort Congressional Kickoff Day 2021 Part 2
A new Congress and a new Administration underway in 2021, advocacy will be essential to keep the industry on an equal playing field in Washington, D.C. Login to this two-day event to directly hear the early forecasts on how these important matters are expected to play out under the new administration. Topics to be discussed […]
AmericanHort Congressional Kickoff 2021 Day 1
The AmericanHort advocacy team, issue experts, Congressional members, and government officials discuss the state of key industry issues in the upcoming 117th Congress. With a new Congress and a new Administration underway in 2021, advocacy will be essential to keep the industry on an equal playing field in Washington, D.C. Login to this two-day event […]
Five Potentially Painful but Inescapable Truths About Website Accessibility
If you’re one of the tens of thousands of U.S. business owners who’ve been sued or threatened for your website’s inaccessibility under the Americans with Disabilities Act (ADA), we know how you’re feeling. This very same experience, and the urgent need to fix the problem quickly, is what drove the creation of our company, ADA […]
The Latest Changes to the Paycheck Protection Program
Join AmericanHort, along with Kala Jenkins & Beth Swanson from K-Coe Isom, one of the nation’s leading agricultural firms specializing in financial matters, as they guide members through the latest changes to PPP loans, taxes, and more as a result of the latest COVID relief package. Congress recently passed another round of COVID relief, which […]
2021 AmericanHort Resource Directory
Open your 2021 AmericanHort Resource Directory for access to the full AmericanHort member contact list, featured products and services for the green industry, affinity partner discounts, a listing of member benefits, and more! Start reading this issue now! Table of Contents About AmericanHort Advertiser Index Products & Services Marketplace Buyers’ Guide Chairman’s Letter Our Role […]
AmericanHort – State of the Industry White Paper
Analysis and Points of View for Our Industry Key Issues:• Consumer Spending: “What Just Happened?”• The Split Economy: Employed Consumers and Homeowners.• Recovery: What to expect and the impact of the election.• Business Owner: What to watch for and how to plan.• The best is yet to come.
Women In Horticulture Interview Series – Genevieve Reiner Mills
Meet Genevieve Reiner, Mills, COO and In-house General Counsel for Oakland Nursery, LLC., and Director of Oakland Green Interiors. Genevieve is a passionate problem-solver who loves being in the trenches and gets excited about working on big concept ideas and future planning.Genevieve spent several years as a negotiator and trial attorney and uses those skills […]